Ali Martell is an accomplished writer, editor, photographer, pop culturist, humorist, storyteller, parent, and style blogger — and Cheaper than Therapy is where her audience comes to listen.
All has been sharing, teaching, chronicling, and reporting accessible retail fashion, parenting, culture, and lifestyle trends to moms in the blogosphere for over 9 years. She does this in the form of how tos, tips, reviews and heartwarming narratives that reach across Canada and the US.
Spin the Idea got to harness that 9 years of experience storytelling, and reflect it in little tweaks to Ali’s brand and website.
Those little changes made for some big impact!